Bol.com is not just a store, it is a 'retail tech platform' with all the challenges for talent that go with it. For talent in the Netherlands but also abroad.
In order to realize its ambition, bol.com is not looking for huge amounts of 'human resources'. Bol.com focusses on finding the perfect match between the drive and minds of talents and the mission and culture of bol.com. We believe that the only way to enable growth of bol.com is a sustainable match with the right talent.
Whereas the choice for a new vacuum cleaner is often quick (and one-sided) we face a much more complex challenge with 'work'.
Choosing a job is after all an emotional choice. It's about content, challenge, satisfaction, identity and chemistry.
We hope that you will fall in love with bol.com as an employer and that the chemistry is then mutual ❤
A distinctive positioning for the world behind bol.com
Everyone in the Netherlands knows bol.com, both as a store and as a consumer brand. But who is it as an employer?
A recognizable employer brand and recruitment platform give the world behind bol.com a face and a distinctive positioning.
We took care of the EVP and visual identity. The Employer Branding platform is the place where everything comes together.
We need to be relevant and personal. Show you the human side of bol.com. The true identity instead of the image.
Maartje Dirkse - Employer Branding Specialist
Smart interaction
Through smart interactions, a larger role for visuals and customized content, we ensure that a visitor has the feeling that bol.com really understands them.
The platform revolves around the visitor; each visit feels tailor-made. By building pages cleverly and tagging content, we made sure that each page is as relevant as possible.
The goal: a magnet and a filter.
A platform that feels relevant and close. That surprises and grows with the target group. That stimulates the outside world and make our own people proud.
We show that we understand you by tailoring the choice of words and images for you. There is relevance in thematic content as bol.com really stand for something.
The balanced combination of visual identity, interaction, content and data-driven smartness works as a filter and a magnet.
Take a little fieldtrip
The launch video above gives you an idea of the appeal of the Employer Branding platform. But the proof of the pudding can be found at careers.bol.com.
Don't be tempted to apply yourself ;-). Because the numbers show that the platform is quite successful.
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